A retailer to open a retail store to help poor people by food

Smart Mart (formerly Seven10) – Project Summary

 

 

Problem Statement (Fundraising)

Smart Mart aims to scale its operations and impact through funding. However, it faces challenges such as:

  • Limited access to strategic investors.

  • Underdeveloped digital infrastructure.

  • High competition in the convenience retail sector.

💡 Solution

  • Develop a strong hybrid retail model (physical stores + digital platform).

  • Launch a customer loyalty app with cashback and rewards.

  • Seek funding from retail-foc

  • used VCs and angel investors.

  • Partner with local vendors to reduce costs and ensure fresh stock.

❤️ Social Responsibility Initiative

Smart Mart will dedicate 10% of its daily sales — in the form of equivalent food products — to be donated to underprivileged individuals and families in the community.
This initiative will be structured as a daily food distribution program operated from our outlets or through local NGOs, ensuring transparency and community trust.

📍 Key Milestones for 1 Year

MonthMilestone
1-2Finalize brand identity, investor deck, and digital presence
3-4Secure seed funding and soft launch one flagship branch
5-6App launch + promotional campaign (discounts, loyalty rewards)
7-9Daily food distribution program implemented; branch break-even
10-12Plan second location, prepare for next funding round

🚀 Vision: Next 5 Years

  • 10+ stores across major cities.

  • Fully integrated Smart Mart

  •  app with AI recommendations and e-wallet.

  • Launch of Smart Mart-branded essentials (eco-friendly, affordable).

  • A household name known for so

  • cial impact and convenient value-driven shopping.

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